Werbeumsatz (Meta)
Flow – sum over the period · $B
FY2025
196.2$B
All values (10)
| Period | Value ($B) | Status |
|---|---|---|
| FY2025 | 196.2 | reported |
| FY2024 | 160.6 | reported |
| FY2023 | 131.9 | reported |
| FY2022 | 113.6 | reported |
| FY2021 | 114.9 | reported |
| FY2020 | 84.2 | reported |
| FY2019 | 69.7 | reported |
| FY2018 | 55.0 | reported |
| FY2017 | 39.9 | reported |
| FY2016 | 26.9 | reported |
CSV with all sources · Technical ID: meta.advertising_revenue
Revenue aus Werbung per 10-K/10-Q (XBRL, ProductOrService = Advertising); Teil von Family of Apps.
More metrics for Meta
Value drivers
- ARPP (Family, old definition until 2023)
- ARPP (Family, new definition from 2024)
- Facebook Daily Active Users (DAU)
- Facebook Monthly Active Users (MAU)
- Family Daily Active People (DAP)
- Operating income Reality Labs
- Growth in price per ad (Meta, % vs. Vorjahresquartal)
- Wachstum Werbeeinblendungen (Meta, % vs. Vorjahresquartal)
- Werbeumsatz (Meta)
Income statement
Balance sheet
Debt and interest
Revenue by segment/product/region
Operating income by segment
Sources & calculation
- Value
- $196.2B
- Period
- FY2025, ended Dec 31, 2025 · fiscal-year value (12 months)
- Source
- 10-K, filed Jan 29, 2026 · 0001628280-26-003942
- Location
- us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax [ProductOrServiceAxis=us-gaap:AdvertisingMember + Segment FamilyOfApps]
- Confidence
- 1. – directly from an XBRL fact in the filing (or calculated exactly from it)
Versions
| v1 | $196.2B | Jan 29, 2026 | 10-K 0001628280-26-003942 | reported · confidence 1. · current |